Issue Advocacy example
Political & Civic

Issue Advocacy

The issue is the hero — ballot measure or cause

Example brief

Create a 30-second issue advocacy spot for a ballot measure on housing — problem (families priced out), stakes (what happens if nothing changes), the measure as the solution with one proof point, and a Yes-on-[measure] CTA. Issue-first framing, not a candidate bio. Prefer real community photos when attached. Never invent Independent Expenditure or Paid-for-by language

Create with this style →

Opens the Wavemaker composer with this style pre-selected.

Issue Advocacy is an AI political & civic video style — the issue is the hero — ballot measure or cause. Wavemaker generates the entire video for you — script, visuals, voiceover, and music — and assembles a finished, ready-to-share piece in minutes.

Pick Issue Advocacy, describe your idea or paste a URL, and Wavemaker applies the style's tuned recipe (its look, pacing, framing, voice, and structure) to your content. You can attach your own image to feature your real product, person, or brand. Refine any scene in plain language, then export in the aspect ratio you need (vertical, square, or widescreen).

How to create a issue advocacy video

  1. Describe your video

    Paste a link or type a one-line brief. Wavemaker reads it, pulls your brand, and plans the scenes, script, and pacing for you.

  2. Pick a style

    Choose one of the styles on this page. Each is a tuned recipe — look, cut rhythm, voice, and structure — applied automatically to your brief.

  3. Generate and refine

    Wavemaker writes the script, generates every shot and voiceover, and assembles a finished video. Tweak any scene in chat or on the canvas, then export.

Issue Advocacy — FAQs

What is the Issue Advocacy video style?

Issue Advocacy is a political & civic style on Wavemaker — the issue is the hero — ballot measure or cause Selecting it steers the whole generation — look, cut rhythm, voice, and scene structure — toward that result, so you get a consistent Issue Advocacy feel without configuring anything.

How do I make a Issue Advocacy video?

Open the Wavemaker composer, choose Issue Advocacy, describe your idea (or paste a link), and Wavemaker writes the script, generates the visuals and voiceover, and assembles the video. Tweak any scene in chat and export.

Can I feature my own product or subject?

Yes — attach an image and Issue Advocacy uses your real product, person, or brand as a reference so it stays consistent across every scene instead of inventing a lookalike.

What aspect ratios can I export?

Vertical (9:16) for TikTok, Reels, and Shorts, square (1:1), and widescreen (16:9) for YouTube and the web. Some styles default to the ratio that performs best for their format.

Is this the same as a news report?

No — Political & Civic styles are campaign and advocacy creatives. Journalism about politics stays on the News & Current Affairs styles (news_report).

Will it invent a Paid-for-by disclaimer?

Never. Paste the exact disclaimer text you need; if you omit it, the spot ships without a fabricated committee line.

More Political & Civic styles

View all Political & Civic styles →